Guide: How to Launch a new Brand in Ultra Competitive Space
December 09, 2024
Inspired by our latest success story of launching a brand within Amazon’s Luxury Beauty category, we reflected on the factors that contributed to its remarkable success. This reflection allowed us to refine our internal playbook, leverage lessons learned, and share actionable insights …
Amazon Launches Advertising View By Product Report
January 31, 2024
Amazon has put a new advertising report into beta on advertising.amazon.com. This new view offers a look at advertising campaigns at the …
The New Omnichannel Approach: Expanding your Amazon business to new Marketplaces
August 01, 2023
Home Décor brand sees early wins with PointStory approach to growth on HomeDepot.com through PromoteIQ. Full funnel advertising is …